T/MIP allies with Technology Business Consulting  (TBC) to expand sales, marketing, and IP services

(June 15, 2011 – Dallas, TX).  Reflecting current trends in sales and marketing alignment, The Microscopy & Imaging Place (T/MIP) and Technology Business Consulting (TBC) have entered into a strategic relationship.  The new affiliation dramatically expands sales development, analytics, and CRM services for T/MIP clients.

According to T/MIP President and Chief Strategic consultant, Barbara Foster, “TBC’s President, Tom Levesque, has a magic touch for creating and maintaining global sales channels which strongly complements our existing market research, business development, and go-to-market programs.  He understands what it takes to support high-tech instrument sales and has the contact base to build effective sales networks for our clients, from identifying the right dealer to negotiating sales agreements, providing product and sales training, and structuring strategic sales plans and CRM programs.  In turn, we look forward to supplying the marketing components to make his channels successful.”

Mr. Levesque’s extensive experience with intellectual property portfolios adds further depth to existing T/MIP services in this area. His years of service on NanoInk’s IP panel equipped him well to assess value, determine suitability for licensing, and even recommend the status of freedom to operate in new areas, making him a valuable addition to the T/MIP consulting team.

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