Monday, February 06, 2012
   
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What is it going to cost?

Answer

Before we can answer that question, we have two others for you:

a.In real terms, what are your costs for each of the following?

  • Delayed time to market,
  • An over-engineered product
  • Missing a critical buying cycle
  • A badly placed ad
  • Expenses related to full time staff in sales and marketing
  • Deferred growth because of lack of experience or staff.

b. In real terms, what is the value to your business of each of the following? 

  • Shortened learning curve
  • Allowing your whole company to move more aggressively toward capturing market share in microscopy and imaging
  • Ease of use of turnkey systems
  • Reducing the need for extra staff and budget
  • Well-planned and controlled budget and scheduling processes for hassle-free management
  • High visibility
  • Rapid credibility
  • Rapid revenue growth
  • Increased profitability

A recent survey (Jan, 2007) revealed salaries for top level marketing management average $200K/year, with professionals of T/MIP's expertise commanding nearly $300K/year. T/MIP has targeted companies with emerging technologies as our audience. We understand that these companies rarely have this type of money budgeted for all marketing activities, let alone the salary of one individual. However, with a universe of services available, T/MIP can define exactly what you need and provide you with a quote to fit your budget.? We specialize in working with your existing staff, stretching your dollar even further.

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