Friday, May 18, 2012
   
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Explain how web-based surveys can get me information more quickly.

Answer

In its earlier incarnation (MME), T/MIP built its reputation by doing high-quality surveys on the tradeshow floor. That process involved weeks of preparation to construct the questionnaire and get it printed in time for the meeting.  Then there were weeks following the meeting during which the data was hand entered then analyzed. 

MME and now, T/MIP, has been conducting web-based surveys for our clients for about five years now, with spectacular results for our clients. It typically takes less than a week to construct the survey, acquire an appropriate list, then mount and test the survey.

We use a well-established web-based service, so soon as your survey edits are complete (we help with all the test construction) and your email list is in place (we'll also research which one is best for you), we can launch your survey! No waiting ...and no hassles with programming.

We'll also provide you with your own private link so that you can watch the survey results grow, dynamically.   (We have to warn you, watching the numbers grow is addictive!).  Once the survey is closed, we download the data, post-code it to convert as many "fill in the blank" answers to numerical data, then create the numerical report.  What used to take weeks now takes about a day.  At that point, we apply our 25+years of experience in this market, to create a customized analysis of trends, opportunities and threats, specifically centered on YOUR product and YOUR segment of the market.  Visit our Market Research section. You can download and example of an actual survey, see our 7 Steps to Successful marketing, and even see some of the data. 

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